Bridging Strategy and Tactics
If you don't have a strategy in place for deploying Lean Startup, you'll end up with siloed efforts that fail to shift the organizational culture or capacity for experimentation. In this session, Jonathan Bertfield will unpack the connection between strategy, experimentation, and execution using core tools from the Lean Startup method. Attendees will unpack your business’ strategic hypothesis and use that as the starting point for defining an experimentation road map.
